If you’re familiar with Google Analytics, you know that it tracks each time someone visits your site. It tracks where they came from, what search terms they may have used, how long they were on your site, what pages they visited, and A LOT MORE!!!
Well, if you are watching your own website stats closely and want to see how many people are really visiting your site, you may want to make sure that you aren’t one of those people! Yes, when YOU visit your site, you are counted in the stats.
That is, unless you tell Google Analytics to not count your visits. They make this very easy on you by providing a free plugin for your web browser.
Google Analytics Opt-out Browser Add-on
Once installed, your clicks to your website, and your clicks to other people’s websites will no longer be counted in Google Analytics reporting. This way, when you see that 4 people are currently viewing your website via the very cool Real Time stats, you won’t be one of those 4 people.
What if I change my mind and want my clicks to be tracked?
You can turn the plugin on and off via your browser Extension manager. In Chrome, this is done via: chrome://extensions/
In Firefox, you go to Tools >> Add-Ons