SEO – Search Engine Optimization

SEO ohhh my, I can’t find my site on Google!

You have probably heard the term SEO thrown around a lot online and in the coffee shops. You have also probably received some really weird email messages from far away lands telling you that they can get you to the top of the results on Google. Well what does that mean?

We are a Google Partner

First, SEO stands for Search Engine Optimization.   Well, what does that mean?  It is a process and an effort to make your website more relevant to searches that people are performing through search engines (like Google, Yahoo, Bing) and have your pages show up more often when people search for the services or goods that you offer. It is a piece of the bigger effort of Search Engine Marketing – which can include efforts like paid search, linking strategies, content development and more.

Well, that’s all fine, but what can theBREWROOM do to help?

  • Analyze

    theBREWROOM analyzes your site, your competitors’ sites and what factors might be influencing your site’s rankings and performance.

  • Recommend

    Based on the analysis, theBREWROOM will come up with some specific recommendations for changes that might help you increase your rankings for the search terms for which you want to rank better.

  • Monitor, Report & Optimize!

    theBREWROOM provides ongoing monitoring and reporting of your site and progress to ensure that we are moving in the right direction, together. We can also track your ranking for any number of search words and phrases, so that you can see if you’re making or losing ground with your efforts. We can show you the valuable number of inbound links to your site. This can be part of an ongoing monitoring, reporting and recommendations schedule.

  • We will also work with you to optimize your website, based on the initial audit and ongoing reporting and monitoring.

So, do you need some help driving more traffic from Google? We can help you identify your top competitors and work with you to figure out a way to beat them in the Search Engine Rankings.

We sometimes find that in order to improve your Search Engine Rankings, you may need a website that better represents your business to the outside world. This isn’t often the case, but it can definitely help to have a website that gives you the best chance to succeed.

Here are some of the Search Engine Marketing services that you can expect from theBREWROOM:

  • SEO Link Analysis and Linking Strategy
  • SEO Competitor Analysis
  • On-page SEO Analysis and Recommendations
  • Social Sharing Strategy
  • Keyword Research
  • Online directory listing optimization and management
  • Content & Site Structure Recommendations
  • Content Development & Content Management
  • Updates based on search engine algorithm changes
  • Paid Search Marketing Campaigns (Google AdWords)

Let us help you come up with some ways of improving your ranking, driving more business to your site, and more business to your front door.