Beware of “SEO Experts”

Beware of “SEO Experts”

I sometimes get introduced as an “SEO Expert” in meetings, events, kiddie play-dates, etc… I cringe every time I hear it. Here’s why. I do not like to consider myself an expert. Being an expert means that you know everything that there is to...

Shuffle Off to Buffalo

Well, it’s been some time since I have posted anything here on the blog. I am always telling my clients that they really need to be creating good, quality content that people will want to read, on a consistent basis. This sometimes means multiple times a week. I...

Social Media Etiquette for Everyone

This is a brief post about some things that you really shouldn’t do on Social Media. It applies to companies as well as individuals. What NOT to do on Facebook: One of the things that bothers me the most is when people announce major life events of their friends...

Networking: Top 10 Tips

Networking has never played a bigger role in the job market than it does today. With thousands of unemployed (but qualified) professionals in the market, competition for jobs is fiercer than ever. It’s not enough to have a college degree. Heck, not even a...

Do The Right Thing

If there is one thing that we learned from everything that happened this week, it is this: Do The Right Thing This applies to so much more than running a business, or any individual professional transaction. It applies to anything and everything. It applies to holding...

Define, Focus and Execute

Define Your Goal Focus on Strategy Execute the Tactics This really applies to any project or activity that you want to do. This is not just for web projects. If you think about these easy and clear steps to take, you can help give yourself the best change at being...

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