Stop Fighting Yourself

Stop Fighting Yourself

Long gone are the days of posting a bunch of similarly titled and almost-exactly-the-same content! Seriously, if you’re still doing that, stop. Take a breath. You need a new plan. That practice should have stopped years ago. But why? Because – Keyword...

Big Change in Requirement for Google Ads

Google Ads to Require Identity Verification Frankly, we’re surprised this hasn’t happened already! Basically, you’re going to need to verify your identity with Google in order to run Google Ad campaigns. This article does a really good job of...

How To Solve 5 of the Toughest SEO Issues

When we complete an SEO audit or are engaged with a client in an ongoing SEO project, we often see some of the same issues pop up. Some of them are simple fixes, and we can quickly make those changes. Some of them are more complicated and take more time and testing to...
Beware of “SEO Experts”

Beware of “SEO Experts”

I sometimes get introduced as an “SEO Expert” in meetings, events, kiddie play-dates, etc… I cringe every time I hear it. Here’s why. I do not like to consider myself an expert. Being an expert means that you know everything that there is to...

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