There is one main reason why I am posting this message today. The reason is this: There are not enough small businesses here in Pittsburgh, or Buffalo that are paying enough attention to their search engine rankings. This really doesn’t JUST apply to small businesses in Pittsburgh or Buffalo. This applies to small businesses everywhere!
Inspired by a list published on AdAge.com by Simon Dumenco, “9 Media Things That Should Be Immediately Regulated,” I hereby give you my list of 7 Things That Should Be Regulated When Posting For Your Small Business (or any sized business for that matter) on social media accounts. Posting for your business can be tricky
Recently, Twitter has been the bearer of bad world news. It can also be the bearer of bad news for your business. More often, people are turning to social media to vent their displeasure towards products, businesses, and people (#JustinBieberSlams). It’s important to remember that transparency is key when running a successful crisis management campaign
The lines between virtual and reality are constantly being blurred. It seems as if the only thing separating these two entities is a finely-erased line. Every TV show has a badge in some corner of the screen with the proper “hashtag” to use while “live tweeting” about the show. TV shows don’t have exclusive rights
If you’re familiar with Google Analytics, you know that it tracks each time someone visits your site. It tracks where they came from, what search terms they may have used, how long they were on your site, what pages they visited, and A LOT MORE!!! Well, if you are watching your own website stats closely
Once upon a time, if you were a new resident in a city and wanted to find out the best place to catch an off-Broadway show or grab a slice, you had limited options. You asked friends, family and neighbors. You looked in city guides. And then this amazing thing called the Internet happened, and
First of all, you should be backing up your WordPress database and files regularly. It depends on how often you are updating your site, but you should back up your site at least once a week. You never know when disaster will strike, and you don’t want to rely on your hosting company for backing
Why do most small business websites fail? Well, first, what do I mean by “fail”? Here are some ways that a site can fail: People can’t find your website when they search for the company’s services The site makes it difficult for the user to find what they are looking for The site does not
Wanted: Guest Bloggers Are you a blogger in Pittsburgh or Buffalo? Do you enjoy keeping up-to-date on the latest social, search and web development trends? Do you like to talk about what is happening in Pittsburgh and Buffalo when it comes to technology? Do you have a current blog? – or - Are you looking to
For those of you that are on Google+, you may have noticed that when you visit your Company Page’s profile, it asks you if you would like to update your Cover photo to the new, larger format. Yes, it’s huge! But that’s a nice big canvas on which you can show off your photoshop skills.